How to Earn Money From a Website – The TOP 3 Ways

Not long ago, if you asked me how to make money from a website I would think carefully, but my neurons wouldn’t find any connection to give you a proper answer.
I would instantly remind about all the adverting we see on a daily basis, and my answer would be something like this:
Advertisers will pay website owners to put their ads on their pages and… yeah! Basically, that’s what I know about it.
Well, I had never actually considered earning money online, so that was the reason for the lack of knowledge. Little did I know back then, that the answer to this question could lead me in the direction to achieving a kind of freedom I have always dreamed of. The freedom only someone with massive investments could afford. I am talking about the possibility to live without having to trade our time for money.
Want to Get Paid for Playing Games on Your Phone?
I tested and compared the best reward apps and sites, so you don't waste time on the fake ones. See which ones actually pay, how low the cash-out minimums go, and which offers are worth your time.
- ✅ Low cash-outs, some from just $1
- ✅ PayPal, gift cards and more
- ✅ Games, surveys and simple tasks
- ✅ Honest tips to avoid tracking problems
Earnings aren't guaranteed and results vary. Treat it as a bonus for time you already spend on your phone.
Focus on Helping People, and The Money Will Come Â
You may find obvious what I am about to say but it is important to reiterate that if you don’t have enough people visiting your website, you have little chance of making money online. So, before you think about any profit, think about how you can help others within your chosen niche. The more helpful you are, the more people will come to your website (traffic), and as a result, the higher revenue you will earn.
When you present quality content to your reader, you increase the traffic and also the probability somebody will follow your recommendations, buy your products, click on your ads and so on. In other words, you also increase your conversions. The more useful content you produce, the more people will find your pages, and it takes some time to see significant traffic.
The most efficient way for people to find your website is to get your articles to rank high in the search engines, like Google, Bing, and Yahoo. You want your articles on the first spots of the first page according to what people type in (keywords). The reason being that the vast majority of internet users know they will probably find what they are looking for from the first entries.
If you post valuable content and do it regularly, Google will reward you and rank your pages little by little until they eventually reach the top spots.
So, now that you understand you need to put in a lot of work before expecting results, let’s look at the top 3 ways internet marketers make money with their websites.
Ad Networks

The organizations share their revenues with Ad Networks, and you will get paid a percentage of that share. This is definitely the most popular way to earn money with a website, although, in my opinion, it is not the most profitable.
Google Adsense
Google Adsense is the biggest and most used Ad Network. It is very easy to use, and you can control which ads to display. The first thing you need to do is to create an account to get approval.
It is recommended that you have lots of content and some traffic (50 visits/day would be just fine) before you ask for approval. You will then receive an ad code, which can place throughout your website (up to a maximum of 3 ads).
When someone clicks on your ad, you will pocket 68% of what the company paid Google Adsense to publish on your website (CPC – Cost-per-click). The CPC varies considerably according to an auction and will pay you anything from $0.1 to $20 per click.
Let’s Estimate Your Potential Income With Google Adsense!
First, you have to know the number of visits and the CTR ( click through rate) your website gets. The CTR is simply the percentage of people who click on your ads. Let’s say you get 500 visits a day, the CTR is 5%, and the payment is $0.5 per click. So, there will be 25 clicks generating $12.5 a day or $375 a month.
I am not a big fan of using Ad Networks. Often, the ones that are paying Google Adsense to promote the products are affiliates and not merchants.
So, what is happening is that these guys are using your website’s traffic to earn much more with their commission sales. I believe it is sensible not to give that traffic away for cents and focus on affiliate marketing, which can be way more profitable.
For example, if you want to make a full-time income out of it, let’s say $3000 a month, you will need around 6.000 visits a day. It is challenging! Well, I know some internet marketers are earning the same with 1000 visits/day using Amazon Affiliates (using the affiliate marketing model).
Here is a list of other Ad Networks you might consider as well:
- Kontera
- Infolinks
- Chitika
- Clicksor
Affiliate Marketing
An affiliate marketer is responsible for promoting other’s products in exchange for commissions. In affiliate marketing, the revenue is usually earned when someone (your referral) purchases a product through your affiliate link.
A Practical Example and How to Find an Affiliate Program
For example, let’s say you have a website dedicated to cycling, where you talk about mountain bicycles. It’s a very profitable niche by the way, because there is the opportunity to promote bicycles and pricey parts costing thousands of dollars.
After getting decent traffic, you want to find related affiliate programs by typing, for example, mountain bikes + affiliate programs.
After applying for approval and getting accepted, an affiliate link will be provided to you. It’s a particular type of URL that contains your unique ID and is used to direct people to a product or service you are promoting.
When somebody clicks on your affiliate link (in the form of text or banner) and buy something, you earn a commission for that sale.
Commissions
The commissions vary broadly. If you are promoting digital products, you can easily find commissions of 50%! Besides, if the products/services require a monthly or yearly subscription, the same 50% will be paid every month or year.
If you are promoting physical products, Amazon Associates, for example, offer commissions vary from 4% (for 1-6 sales/month) to 8.5% (for 3131 sales/month). My advice here is to focus on more expensive products, so you don’t need massive traffic to achieve your financial goals.
Affiliate Networks
There are thousands of affiliate programs covering virtually every niche. A lot of them are found inside Affiliate Networks, which connects merchants and website owners. Amazon Associates is the biggest and most used of them. If you want to create a niche website to promote a physical product, you will probably find an affiliate program for it over there.
These are other affiliate networks that I recommend:
- Amazon
- Commission Junction
- Linkshare.com
- RevenueWire.com
- Affiliate.com
- MyHelpHub.com
- Pepperjam.com
Let’s Estimate Your Potential Income With Affiliate Marketing!
In order to compare the potential of using the Affiliate Marketing to Ad Networks, I am going to use the same 25 people clicking on your links. I will also consider that 5% of them will end up buying the product with a commission of $20. That’s a monthly revenue of $750! This is twice as profitable as our Google Adsense example.
Not satisfied?
Well, what if you promoted a product/service that generated a recurring commission of $20/month? With only five referrals ( considering only 1% of 500 ), you would get $150 per month. Only? Yes, in the first month.
However, if the same people stick with the subscription for one year and you keep referring five new people each month, by the end of the year you would make a total of $11700 or an average of $ 975/month.
Hey, I could live comfortably in many countries with this online revenue!
Remember, this is the revenue from only ONE website with 500 visits/day. With time, you can increase your visits and create other websites! Seriously, the sky is the limit!
Do you want to learn everything about affiliate marketing? Start with a FREE 10 lesson here (no credit card required)
Digital Products

The more experience you have, the better, but hey, you don’t need a Ph.D. in any subject to inform and solve a problem with valuable information.
Also, an eBook doesn’t need to have thousands of pages to sell. As long as you deliver what you promised and with quality, you can do it with even less than 20 pages if you want.
However, try always to exceed the expectation of your customers and sell your products for a fair price.  This is critical because these factors will influence your business reputation.
The great thing about creating a digital product is that:
- You don’t need to have costs of production and inventory.
- 100% of the revenue will go straight to your pocket.
- The process of selling (download and payment) is completely automated with the use of a WordPress plugin.
That’s really cool! If you are just starting out in internet marketing and you don’t have much knowledge and confidence within your niche yet, don’t worry about creating your product at the moment.
Focus on bringing a good amount of traffic to your website! As the process takes a lot of research and writing, you will gather important knowledge until there. Believe me, it will be a natural step.
Ad Networks or Affiliate Programs?
In my honest opinion, the affiliate marketing model offers much more potential because often times you will need a much lower traffic to generate the same level of income.
However, each website achieves different results based on how good you are in promoting your affiliate products, the commission or cost-per-click rates.
People are making good money with Adsense alone or a combination of Adsense and affiliate programs. Therefore, you can test these options in your website to be able to make informed decisions.
What you Need on Your Side
Building an online business is the most sensible choice if you want to stop trading your time for money.
If you want to succeed and make a full-time income online, this what you will need on your side:
- Proper training in internet marketing (quality and reputation are critical).
- Instant support from successful people.
- Daily doses of motivation – hearing about other’s successes and positive thinking makes a HUGE difference! If I were on my own, I would have probably given up in the first month.
I get all my training, support and motivation inside Wealthy Affiliate.
These guys are teaching people how to succeed online for over a decade now!
Read My Full Wealthy Affiliate Review Here
You have taken a great step by reading this article! I hope it contributed to your knowledge and also motivation.
Thanks for reading
Want to Get Paid for Playing Games on Your Phone?
I tested and compared the best reward apps and sites, so you don't waste time on the fake ones. See which ones actually pay, how low the cash-out minimums go, and which offers are worth your time.
- ✅ Low cash-outs, some from just $1
- ✅ PayPal, gift cards and more
- ✅ Games, surveys and simple tasks
- ✅ Honest tips to avoid tracking problems
Earnings aren't guaranteed and results vary. Treat it as a bonus for time you already spend on your phone.

Hello
l like your post on 3 top ways to make money on a website.
I’m not a fan of Adsense i have never been but after reading your post am now beginning to think if i should give Adsense a try.
lm not yet making money on my sites so l think the few cents from Adsense also add up.
As you pointed out, to be successful online one needs training and taking action.
l guess in time,i`ll try producing my own product but till then, im all for affiliate marketing.
Thanks for a very informative read.
Hi RoamyMany Thanks. Yes, you should try and see how it goes. However, if I was getting good results with affiliate marketing, I would stick with it because of the greater potential. Adsense can have a negative impact on people clicking on your affiliate links because you are giving them other options which will not lead to any commissions. Commissions tends to be more profitable! So, you can test.. analyse carefully your stats and see which option is getting the best results in the present. As a long term strategy, however, I recommend leaning towards affiliate marketing… so there is always room for improvement to get the best out of it. Good luck and have a great day!
Hey There
Excellent information thank you for providing us with such informative info. I particularly like the way you right your personality shines through your content and makes it easy to understand, even for me.
i am not sure if i get helping people though how dose that work ? why is it better to take that approach ? how much can you earn if you work at this for 6 months full time ?
Thank you for this article I have a cousin I know will find this post very interesting as she was looking for similar information just the other day, I will share this with her now.
Thank you
~Jack
Hi Jack! Thanks for your commentWhen you think about creating a website and generate revenue from it, you have to focus on a specific audience. You will then promote products or services based on the interests of that audience. For example, if you want to talk about technology, more specifically about mobile phones, your audience will be people looking for information on everything related to that. They may go to your website looking for the best devices, the best prices on the market, mobile applications, information about brands and many more. So, your job as an internet marketer is to offer the information. Reviews are something that probably you may want to do on a regular basis. By providing information, you are helping people make better purchase decisions! Why is it better to take this approach? well, if you don’t deliver information and knowledge to people about a product or service, then they cannot believe in your recommendations only by seeing an ad banner. You have to show people that you understand what you are promoting and you have to show evidence the product is of good value for them. Regards how much you can earn if you work 6 months full-time? I am afraid it is not possible to give you an estimation because it depends on many factor. If you take a look inside success stories at Wealthy Affiliate, you can see people earning their first money withing 6 months.. there are many who don’t make a singles penny during this time. However, I have seen many people earning $400 +/month after 1 year. After the second year,I have seen $1000+/month. But again, it all depends on your time and effort put into it! I hope this gives you motivation to get started! Thanks also for recommending my article
Stefan,
I personally am interested in Affiliate Marketing as I don’t have a product yet.
I definitely agree with you that as bloggers, it’s important to put helping others before the profit. I have tried some more systematic approach and focus on conversion but that’s kind of sad and lacking to me. I think the great thing about building a business of all king is when you can provide massive values to others.
Thanks for sharing!
Hi AnhYes! you are doing the right thing! your own product will come in time.There is nothing for free in this world, we all know that.. so earning money from the internet is the same thing, you cannot expect money for free. There has to be an exchange in the process. The good thing with internet marketing, at least for me, is that helping people by providing information is really rewarding and enjoyable! but I understand this is not for everybody. My wife, for example, doesn’t like spending time on the computer… so she is a proof internet marketing is not a panacea for everybody! Thanks for dropping by
You bring up some great methods of earning money from a website, but my favorite is affiliate marketing. Ad networks like Google AdSense can be a decent supplemental option, but it takes a ton of traffic for that to be anyone’s main source of revenue.
With affiliate marketing, you have the opportunity to earn more with much less traffic required. You also don’t need to create products or hold inventory. You simply promote quality products and earn commissions.
Amazon Associates only offers about 4-6% commissions, but with private affiliate programs you can easily find 30%+. Affiliate marketing a great way to make a website profitable.
Hi MatthewI appreciate your input. I strongly recommend people to estimate their potential income based on which products they could offer in their chosen niche and which affiliate programs are available. I good combination of more expensive products and better commissions is essential to achieve financial goals faster. The main thing to consider is how much traffic is needed in order to achieve decent profit. If you promote very cheap products in amazon, for example, the commissions could be very small and this will require much more time and effort.That’s why I really like digital products and services that offer high and recurring commissions.
What a wealth on information and a good review for me too to check out my affiliate connections.
What I found most intriguing though is the process of creating and selling your own digital product.
I am contemplating on this for quite some time and you just pushed me, in a positive way of course.
Thanks for all this great information and tips, it is very appreciated.
Sylvia
Hi Sylvia.I am glad you like it. My intention is to show people their possibilities and try to be as realistic as possible in my estimations. The one important thing I have been hearing all the time is that we should never give up. Some people take longer than other to achieve success, but those who persist always find their place in the sun at some point. Thanks for your comment and good luck!
Great article here! I like how you worked out the estimated income for the use of Google Adsense! There is a lot of useful information here. I think lots of people could get some use out of this! Is there any affiliate programs that you would strongly suggest or are there any you strongly oppose of?
Hi AaronThanks for your comment! The estimation is interesting to compare different kings monetization methods with a website. I used it to show the advantage affiliate program has over Ad networks. If you are promoting physical products, I really encourage you to choose Amazon Affiliates. It is a big name in the internet marketing industry, mostly because:-Amazon is the most popular online store – they offer trust, a large variety of products and the prices are extremely competitive. This increases the probability somebody will purchase from them coming from your website. -They pay you commissions for any product people buy. So if your website is all about healthy foods, but the person ends up buying a completely different product (for example a headphone), you will get commission from that. So, you get credit for leading the person to Amazon.-They are very reliable when it comes to payment. There are many other affiliate programs such as Groupon, Uber, Shopify but the my favorite is WA affiliate program. They pay you recurring commissions of $22.5 per referral and this means that if you have 50 referrals paying their training program (which is considered the best), you will earn $1.125/month. It is very lucrative! I have dedicated one entire blog post on this affiliate program. here is the link
Stefan,
I enjoyed reading the articles on your site. The were clear and easy to understand. I particularly liked how you spoke about helping others solve problems as being your first priority and not just about making money. I will definitely return to see what new articles you have added because I’m sure they would be helpful to me in my online affiliate marketing business.
Hi Verna! thanks for your comment! I have also replied to your other comment on the benefits of working from home article.
Thank you so much for your feedback, it is encouraging for me! I truly believe that we, as internet marketers, should concentrate on helping people, because that’s our main job. We cannot have a website just as a platform for affiliate links and expect people will buy from us. It is like any job, you have to give before you take. The good news is that, in internet marketing, the more helpful and trustworthy you are, the more good results you will get. And it is fair because as we give value, we indirectly get a compensation for that.
This is a great post with thorough information on how to monetize a site. I am not a big fan of Google AdSense but Amazon. I have also read somewhere that not all states in the US can sign up for Amazon Affiliate program. Do you know how true it is?
You got a very good point here, bloggers are encouraged to solve other people’s problems by sharing useful tricks and tips on whatever niches they are blogging about. Naturally, traffic will be growing organically and hence revenue.
Thanks for this post!
Hi Alex. That’s true. Unfortunately, some states were banned from the affiliate programs because of the Affiliate nexus tax that was enacted in 2010. This law allowed states to require Amazon to pay taxes from sales made through their affiliates. So, Amazon decided to remove the affiliate program from states in which this law is currently in effect. Those states are Colorado, Kansas, Illinois, Connecticut, North Carolina and Rhode Island. It is a shame because Amazon is a very lucrative program for internet marketers. Regarding the bloggers role on the internet, you are completely right. The more quality information you provide, the more visibility you get, and this is an extra motivation to keep going. Thanks for your commentAll the best
Great Information, I almost used Adsense on my website when I got to 50 visitors a day but for some reason decided against it. I thought it would make my website look like more of a sales based website rather than a website designed to help people get the answers they are looking for. I do have 3 active widgets on my sidebar but that’s it. I’m actually thinking of taking one down because I don’t want me readers distracted by advertisement when they are trying to read my content. What you say here backs my decision not to use such techniques.
Thank You
Jason
Hi JasonYou’re welcome! I can relate to your thought on the subject. When I visit a website, I don’t really like many advertisements because I feel the webmaster is trying to push me their promotions instead of encouraging me to read the content. It is not visually attractive as well. There is also another problem with AdSense. The ads don’t necessarily relates to the content of your page, and if you are an affiliate, this can turn people away from your main promotion. 3 Widgets are fine. You need to analyse the performance of such banners to make an informed decision if it is worth having them. If your banners are getting a lot of clicks and are converting well, maybe you should keep them. On the other hand, if they are not bringing the expected results, there is no point indeed. Experimentation is key here. Good luck.Best,Stefan
Hi Stefan,This is so true that Affiliate marketing is going to monetize your site more effectively than ad revenue at first. Only people with very high page views are able to see some value in ad revenue and, in that case, they can instead sell ad space directly to the companies. Imagine if you had 1 million page views. What advertiser will not want to buy a little ad space, ESPECIALLY if your niche fits what they are doing. Or if they don’t really have an affiliate program they work through.The nice thing about affiliate marketing is that if you are good at it, the companies could potentially take good care of you and negotiate a better rate.So in the end I agree that affiliate marketing has the edge.Best~Maria
Hi Maria, I agree. Overall, the affiliate marketing is more profitable in the long term for the majority of the niche markets. However, I also agree that Ad revenue is also interesting depending on the kind of audience and products that you can promote in your niche. For example, if you have a huge audience, but the commissions of your affiliate products are not good and/or your conversion is not that high, it might be better to include ads. Thanks for dropping byStefan
Thanks Anke. I agree, we have to keep focused in helping others and not worried about traffic and money. The money will come as a result of our hard job in providing value or the online community. Have a great day!
Another way to make money from a website is ecourses. I am planning my own ecourse right now for virtual assistants. I follow some bloggers that make a ton of money by showing others how to blog and charge a sum for it. They make 6 figures a year.
What are your thoughts on e-courses?
Cheers,
Sarah
Hi Sarah, ecourses are fantastic and can be very profitable depending on the subject. There are specific services where you can acquire the whole learning platform. You can provide assignments, quizzes, certificates and even a forum for other student to interact with each other.From a business point of view, it is very interesting because you can charge monthly or yearly memberships. You can also sell extra courses and materials. If well planned and executed, it can give impressive returns over the years. I think a big challenge, as with any business, is being noticed and build a strong reputation. Thanks for your comment and I wish you good luck with your education platform. All the bestStefan
I’ve often thought about (or wondered) how so many website owners make it rich online – you hear about them but you never seem to get to the bones of how they actually did it?
I have noticed many advert networks on a majority of sites I’ve visited but I never really realized how much they could pull in – great article!
Hi Chris, there is not much secret when it comes to making money online. The first thing people need to understand is that a website is extremely important to attract potential customers. Without a website, you’ll probably have to reach people through social media, and other cost ineffective methods. The cost of hosting and domain registrar is really worth it!. You must have a very informative website ranking high in the search engines. From that point, I recommend people to can sign up to a profitable and ethical and affiliate program. The more visitors you get, the more money you will make… so, your income potential is only limited by the time you have available to write content and help your readers. I wish you all the bestStefan